Selected Work
Directed an iHeartMedia Creator Campaign Featuring Celebrity Talent That Earned 4M+ Impressions
Drove the Cross-Channel Rollout of a Cisco Documentary Featured Company-Wide by the CEO
Executed Daffy's Gains for Good Campaign, Driving $33.2M+ in Stock & Crypto Contributions
Shaped Daffy's Paid TikTok Creator Strategy to Identify Daffy's Highest-Converting Creative
Scaled End-to-End Video Production, Generating 1M+ Views
Built Daffy's Organic Social Presence from Scratch to 7K Followers & 3.6M+ Impressions
Developed Cisco’s Small Business Social Strategy, Driving 420% More Engagement
Led Marketing for Cisco’s Live From Home Series, Earning a Cisco Giving Back Award Nomination
ADDITIONAL STRATEGY HIGHLIGHTS